Launch videos for SaaS, apps & products

Launch videos built from your real product.

60-second launch films for SaaS, apps and products. Your actual UI, recreated pixel-accurate. An original soundtrack. And every format — 16:9, 9:16, 4K — from one build. Delivered in days.

From $250 · founding-client pricing, first 10 launches

16:9 · widescreen4K · 1080p
9:16 · vertical1080 × 1920
Same film, every format. The widescreen and the vertical are two renders of one project, each laid out for its screen. Not a crop.
AthlyAI · launch film01 · Hook
00:00.0/ 01:02.5 Watch in HD ↗
Original score · 120 BPM · A minorEvery cut lands on the beat grid−14.1 LUFS integrated

01Case study · AthlyAI

One product. A cut for every audience.

AthlyAI is my own product: a recruiting platform that helps student-athletes reach US college coaches. Instead of one generic launch video, I built one film project and rendered a cut for each audience it sells to.

One build → six audience cuts
Athletes cut: 'Sent from your own Gmail', a send dialog over the coach database with a 33,313 verified coach emails counter.
Cut 01 · Athletes

“Sent from your own Gmail”

An athlete’s outreach going out from their own inbox, school by school.

Coaches cut: 'Browse. Filter. Save.', the athlete marketplace with a new coach application notification.
Cut 02 · Coaches

“Browse. Filter. Save.”

The same product from the other side: coaches searching the athlete marketplace.

Agencies cut: 'Outreach, step by step', the agency outreach composer filtering coaches by division.
Cut 03 · Agencies

“Outreach, step by step”

Agencies running outreach for a whole roster from one screen.

Three more cuts, a second agency version, one for a partner and one for outreach, came out of the same project.

6 cuts, each in 16:9 and 9:16

Every cut rendered from the same code, in 16:9 (4K or 1080p) and 9:16. A new audience is a new cut, not a new video.

AthlyAI deliverables: six audience cuts, each rendered in 16:9 and 9:16
Cut4K
16:9
1080p
16:9
1080p
9:16
Athletesnot rendered
Coachesnot rendered
Agenciesnot rendered
Agencynot rendered
Partnernot rendered
Outreachnot rendered

The numbers are real.

Every figure on screen is live product data from AthlyAI’s production database. No mock data, no rounded-up vanity stats.

33,313
verified college coaches in the database
1,457
schools those coaches work at
560
athletes visible in the coach marketplace

Measured 27 Sep 2026. Coach names, athlete photos and message content are hidden in the film (the one athlete named on screen is me); the counts are shown as they are.

02What you get

What goes into every film

Each film is built in code, frame by frame, so the product on screen is your product, not a stock laptop with your logo pasted on it.

A coach outreach table from the AthlyAI app, rebuilt in code for the film.TC 00:00:40:00

01Your real UI, recreated

Rebuilt from your screenshots, Figma or live app, down to the spacing and the type. It stays sharp at 4K because it’s rendered, not screen-recorded.

Kinetic type frame: 'Email COLLEGE COACHES in swimming'.TC 00:00:09:00

02Kinetic typography

Your message set in motion: words that roll, chips that snap into a sentence, headlines that land on the beat.

Browser-window proof scene: an agency pipeline with live counters for programs contacted and emails sent.TC 00:00:33:00

03Proof scenes

Browser-window scenes that show the product working: live counters, a cursor doing the clicking, notifications dropping in.

04Original music

Composed for your film on a beat grid, so every scene change lands on the music. Loudness-mastered for web and social.

05Every aspect ratio, one build

16:9, 9:16 and 1:1 come out of the same project, each laid out for its screen. Nothing important gets cropped off the edge.

06Language versions

Optional English, Español and Italiano versions of the same film.

03Formats

Formats I make

Start with a full launch film, or order just the piece you need for this week’s release. Every preview here is cut from the real AthlyAI films.

Launch film

45–60 s

The full story: what it is, who it’s for, and the product doing it. For your homepage and launch day.

From the AthlyAI launch film · 0:19–0:26

Vertical ads

9:16

For Reels, TikTok and Shorts, laid out vertical from the start instead of cropped from widescreen.

From the 9:16 launch film · 0:11–0:18

Product Hunt / teaser

15–30 s

A short, punchy cut for the Product Hunt gallery, X and LinkedIn.

Opening hook of the launch film · 0:02–0:10

Feature drop / changelog clip

One feature

A single new feature, shown working. For release notes, changelogs and social posts.

From the AthlyAI Agencies cut · 0:33–0:40

Audience or language variants

Per audience

The same film re-cut for another buyer, or rebuilt in Spanish or Italian.

Same moment in the Athletes, Agencies and Coaches cuts

04Packages

Three ways to launch

Founding-client pricing — first 10 launches

Fixed prices, no retainer. Every package starts with a script and storyboard, and comes with an original soundtrack.

Teaser

For a Product Hunt day or a single announcement.

$250 USD
one-off

  • Up to 30 seconds
  • 16:9 in 1080p
  • Original music
  • 2 revision rounds
  • Delivered in ~5 days
Order on Fiverr
Most popular

Launch Film

The full launch film, ready for your site and your socials.

$550 USD
one-off

  • Up to 60 seconds
  • 4K 16:9 + 9:16 vertical
  • Original soundtrack
  • 3 revision rounds
  • Delivered in ~7 days
Order on Fiverr

Launch Kit

The whole launch covered: every format, plus cuts for different buyers.

$950 USD
one-off

  • Up to 60 seconds
  • Every format: 4K and 1080p 16:9, 9:16, 1:1
  • 2 extra audience or feature cuts
  • Original soundtrack
  • 3 revision rounds
  • Delivered in ~10 days
Order on Fiverr

Extras Extra audience or feature cut +$150 Extra aspect ratio +$90 Language version +$120 48-hour rush +$150

05Process

From your product to every format

Four steps. You see the script and storyboard before anything gets built.

  1. 1 Day 0

    Send your product

    A URL, screenshots or Figma, what’s launching and who it’s for.

  2. 2 Within 48 h

    Script & storyboard

    The words on screen and a scene-by-scene plan, ready for your notes.

  3. 3 Build

    UI, motion, original music

    Your interface, the animation and the score, built together on one timeline.

  4. 4 Delivery

    Every format delivered

    All your formats as MP4s, with up to 3 revision rounds.

06About

Who makes your film

I’m Lorenzo Peluso, a founder and former scholarship student-athlete. I built my own startup, AthlyAI, and its launch film from the real product, so I make films that sell a product, not just look nice.

  • BBA, Life University Graduated with a 3.8 GPA
  • Conference champions Southern States Athletic Conference regular-season and tournament titles with Life University men’s soccer
  • Comeback Back on the pitch after two ACL reconstructions
  • Based in Valencia Working in English, Spanish and Italian
Lorenzo Peluso on stage at his Life University graduation
Graduation · Life University
Life University men’s soccer team celebrating the Southern States Athletic Conference championship
SSAC champions · Life University men’s soccer

07FAQ

Questions before you order

Do you need my code?

No. Screenshots, Figma files or a live URL are enough. If you can share repo access, the UI comes out pixel-exact.

Will you invent numbers?

Never. The film shows your real metrics, or no metrics at all.

Who owns the music?

It’s composed for your video, and you get full usage rights for your marketing.

Is there a voiceover?

By default the films are music-driven kinetic type, with no narration. Voiceover is available on request.

Do I get the source files?

You receive the rendered MP4s. The project source isn’t included by default.

Which languages do you work in?

English, Español and Italiano.

07Your launch

Launching soon? Let’s make the film.

Send your product today and get a script and storyboard back within 48 hours.

Founding-client pricing · first 10 launches · from $250